by george munyui | Sep 4, 2024 | SMEs
In today’s dynamic business environment, lead generation is the lifeblood of growth, especially for Kenyan SMEs looking to expand their reach and boost revenue. But what exactly is lead generation? It’s the strategic process of attracting potential customers and...
by george munyui | Jun 11, 2024 | SMEs
Today, all businesses face different challenges. SMEs in Kenya are not an exception. To remain relevant on the market and continue growing your revenues, you need to face and manage these challenges. At times the challenges you are presented with, require skills or...
by george munyui | Feb 20, 2024 | BLOG, sales teams, Sales Transformation, SMEs
Over the years many salespeople have been unable to close deals mainly due to improper price negotiations. Most of them Focus a lot in convincing the prospect that the product or service they are offering is offered at the best available price. They fail to realize...